Tsakalos Expert is a company offering high-quality products and services. In collaboration with the development company Onymia, the client requested the creation of a new website with a modern design and advanced functionalities that would help users more easily select the products they wanted to purchase.
The goal was to create a modern and attractive website that would convert visitors into customers, while also providing an improved user experience and new capabilities for product management and navigation.
To achieve this, the following solutions were developed:
- Custom Website Development: The website was fully implemented with custom code and WooCommerce, ensuring both flexibility and performance.
- User Experience Improvement: Navigation and user experience were redesigned to be more user-friendly and intuitive, facilitating product searches for visitors.
- Data Strategy: A data-driven approach was used for analyzing products, sales, and customers, with the goal of increasing the company’s revenue.
Technologies Used
- Custom Code: The entire site was built with custom code to fully meet the business’s needs.
- WooCommerce: Used for product and order management, offering dynamic capabilities to improve the shopping experience.
- Relationship Functionalities: Relationships were created between projects, products, and articles, allowing users to view related information and make easier choices.
After the website implementation, the collaboration with Tsakalos Expert continued, providing consulting and data analysis at the product, sales, customer, and management levels. This data strategy led to increased sales and improved business performance.